So you can be hands off. As a full-service retail media agency with a total commerce approach, we manage your retail media business as part of your total growth strategy to provide impact beyond standard campaign metrics.
Hands On Retail Media Management
Full-Service Media Management
We provide a full service retail media solution– from strategic planning, to campaign management, execution, and optimization – across 40+ retail media networks. Our advertising leaders have low client loads to maximize involvement with each brand and are trained to seamlessly integrate with sales to drive sustainable growth for your brand.
Custom Built Ad-Tech for Ultimate Flexibility
Our in-house ad-tech platform was designed by Ad Managers, for Ad Managers to enable our team of experts to work across retailers to continuously customize dashboards, features, and data integrations to your needs.
- Automated Bid Optimization
- Dayparting
- Budget Management
- Rules Automation
- Keyword Harvesting
- Share of Voice
- Digital Shelf Analytics
- Total Sales Impact
Tech + Touch = Smarter Retail Media Campaigns
Managing a retail media business requires expertise – total automation is never the answer. That’s why we designed our ad management platform to scale the efforts of our advertising managers to provide the most optimized, efficient campaigns possible.
BOLD has joined Harvest Group!
Harvest Group is proud to announce the acquisition of Bold Strategies, Inc. (BOLD), expanding eCommerce, shopper marketing, and creative services for clients.
Expand Your Reach with Our
Strategic Partnerships
Our strategic partnerships foster close collaboration with key partners and exclusive access for our brands – positioning them for success in the fast-evolving retail media landscape. We’re proud to be a named retail media partner across the Walmart Connect Partner Network, Sam’s Club MAP Partners Club, Kroger KPM/84.51°, Roundel™, Amazon Advertising, Instacart, Criteo, and CitrusAd.
Client Experience
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Full Funnel Managed
Advertising Service
We’ve invested in the right partnerships at each retailer to meet your advertising needs across retailers and platforms to ensure we are meeting your consumer on every step of their shopping journey.
Retail Media Approach & Active Management
Looking Beyond ROAS
We work with our clients to create a retail media strategy that reports more than just ROAS. We take an omnichannel sales-focused approach so your advertising dollars are spent to grow your business. Period.
Ensuring Retail Readiness
We don’t serve ads in a vacuum. We practice holistic digital shelf management, making sure your items are in stock, and your content is optimized and ready to perform at every step of the retail journey BEFORE we serve ads.
Data Driven Execution
We invest in cutting–edge data resources and immediately incorporate new data sets into our advertising process. More spend is not always the answer – our team is constantly optimizing to make your advertising dollars work smarter.