Your Strategic Walmart Broker & Agency Partner with Omnichannel Expertise
As a Walmart broker & supplier partner for 18+ years, the Harvest Group Walmart service model enables our client partners to effectively navigate a retailer that expects suppliers to bring true omnichannel solutions — in-store, online, and advertising.
Our low client-to-resource ratio allows teams to support these recommendations with relevant analytics and proactive insights that support a holistic, 360º approach.
In addition to established relationships at the retailer, we have structured our teams, hired for expertise, and taken major steps to show up for our clients needs in-store, online, and with retail media to ensure our clients’ whole story is being told to Walmart.
Capabilities at Walmart
We are Walmart experts with a low client-to-resource ration, supported by a team of functional experts. As an experienced Walmart broker and supplier partner, we serve our clients by focusing on what it takes to win in an omnichannel environment at Walmart.
- Solutions Partner - Walmart Connect Partner Network
- Walmart Scintilla Support & Management
- Walmart Go-to-Market Expertise
- Digital Advertising Activation
- Item Setup Support
- eCommerce Content Creation & Optimization
- Replenishment & Supply Chain Support
- Deep Insights & Data Storytelling
- Customized Account Management
- Strategic Planning
My Harvest Group contact is an amazing partner—smart, responsive, very professional, and fun to work with! While facing a few headwinds in the business last year, their team provided outstanding support. We were able to work through the challenges and find a collaborative solution together.
Jenn Newman
VP of Sales, Strong Roots
Our Scintilla Support Services
We have a team of experienced Walmart analysts ready to help your brand take the complexity of Scintilla data and produce actionable insights for your brand.
We’ve been working in Scintilla Charter data since it’s inception, helping brands strengthen their business and relationships with Walmart.
- Data Ingestion Through API Third-Party Connection
- Custom Attribution Project Support
- Channel Performance Visualization & Custom Reporting
- Customer Perception Survey Support & Analytics
- Replenishment & Logistics Support
We are resourced to manually download and ingest Scintilla data into our in-house BI platform, Ember, to provide more advanced visualization and insights.
- Data Ingestion Into BI Platform
- Data Visualization & Custom Reporting
- Data Insights & Storytelling
- Replenishment & Logistics Support
Multi-Retailer Growth
with Waterloo
“We didn’t have a lot of business, honestly, at Walmart and Sam’s. We were literally in a couple hundred stores. We had 21 clubs of Sam’s Club in Colorado area at the time. So life before Harvest was…small. Life with Harvest is big.”
– Matt Wicker, VP of Sales – East, Waterloo
Walmart Connect Premium+ Partner
We’re proud to be a Walmart Connect Premium+ Partner in the Walmart Connect Partner Network – enabling our team to manage our clients’ digital ads and retail media spend with Walmart Connect while delivering more value and innovative solutions.
Our Digital Advertising Team provides hands-on, active management of your Walmart Connect advertising efforts to plan, create, manage, and report all activations and performance metrics related to Sponsored Search, Onsite Display, and Offsite Display campaigns.
Creating Connection at Walmart Inc.
Our inaugural Blueprint in Bentonville event in April 2025 connected 200+ client partners with Walmart leadership, featuring CEO Doug McMillon, category EVPs, and leadership across Walmart Connect and Supplier Excellence sharing insights, priorities, and areas of opportunity. When retailers and suppliers collaborate with trust, everyone wins.
