Optimize Your Paid Search Campaigns
Google Paid Search provides an upper funnel approach for media and digital commerce capabilities to create a holistic performance media offering for our clients, unifying budget strategies across trade and marketing channels.
Why Invest in Google Search Campaigns?
Google Search is crucial for top-of-funnel spend in full-funnel brand investment strategies.
The addition of our partnership with Ampd to offer closed loop reporting on Amazon is a further enhancement, enabling clients to see the impact of their spend on Search.
Our Paid Search Service Capabilities
Holistic Performance Media Planning
The Harvest Group team advises on strategy, spend, and tactics for retail media, social media, and Google Paid Search.
Drive Sales with Google Search Campaigns
We design and manage Google Search Ads campaigns to complement your existing marketing efforts and drive traffic to your product listings.
Closed-Loop Reporting Capabilities with Ampd
Determine the best audience targeting plans based on demographic targeting, interest targeting, or customer/lookalike audience targeting.
Skilled Advertising Managers on Your Brand's Side
Our experts activate campaigns, manage placements, A/B test, optimize bids to ensure effectiveness & reduce ad waste, & report out on key KPIs.
Why Harvest Group for Paid Search?
Unified Media
Strategy
As an integrated commerce agency with a suite of retail partnerships, we have the unparalleled ability to manage your entire media strategy, unifying budget strategy across trade & marketing.
Connecting Data
Across Retailers
Unlike traditional ad agencies, Harvest Group can provide data across retailers to give you the total impact of your Google Search spend in-store and online.
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