June 7, 2022
3 Tips for Navigating Walmart’s Second-Price Auction
Why did Walmart Connect Move to a Second-Price Auction? Yesterday Walmart implemented their advanced second-price auction model for Walmart…
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May 10, 2022
Walmart Connect Search-Relevancy Changes
Walmart Connect (WMC) recently unveiled several new enhancements to the search-relevancy algorithm impacting advertisers big…
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March 24, 2021
Harvest Group’s “Quick Start” Guide to Walmart Advertising
The changes announced by Walmart Connect (formerly Walmart Media Group) are pushing suppliers to significantly…
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February 17, 2021
The Top 4 Mistakes Suppliers Make with Walmart Advertising
The changes announced by Walmart Connect (formerly Walmart Media Group) are pushing suppliers to significantly reconsider their Walmart…
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February 10, 2021
4 Tips for Navigating Walmart Connect Sponsored Advertising
The massive growth of Walmart’s advertising ecosystem, most recently with Walmart Connect, has affirmed Harvest Group’s decision…
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