March 24, 2021
Harvest Group’s “Quick Start” Guide to Walmart Advertising
The changes announced by Walmart Connect (formerly Walmart Media Group) are pushing suppliers to significantly…
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March 11, 2021
What the Comp is Going on with Your Retail Sales?
It’s a normal Monday morning. Fresh cup of coffee in hand, you fire up your computer and…
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March 10, 2021
8 Content Best Practices for Walmart.com
What Will You Find in Our Walmart.com Content Best Practices Guide? Is your brand looking…
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February 24, 2021
Brands Could Face Challenging Walmart Comps in 2021
The Effect of Increased Online Sales With the presence of COVID-19, Walmart Online Pickup and Delivery (OPD) and digital sales have…
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February 17, 2021
The Top 4 Mistakes Suppliers Make with Walmart Advertising
The changes announced by Walmart Connect (formerly Walmart Media Group) are pushing suppliers to significantly reconsider their Walmart…
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February 10, 2021
4 Tips for Navigating Walmart Connect Sponsored Advertising
The massive growth of Walmart’s advertising ecosystem, most recently with Walmart Connect, has affirmed Harvest Group’s decision…
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January 27, 2021
Walmart’s New SQEP Program: 3 Things for Suppliers to Know
Brief Summary The first rollout of the Walmart SQEP program started February 1, 2021. As of this date, suppliers…
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December 15, 2020
3 Shopper Insights for Improving 2021 Omnichannel Sales
In order to effectively advertise online, brands must be aware of the consumer shopping climate and behaviors within…
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November 11, 2020
3 Ways to Build Brand Content on Walmart.com
What Should Brands Focus on in Terms of Content on Walmart.com? Creating a strong digital presence,…
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November 3, 2020
What’s New at Kroger?
The Main Takeaways of Kroger’s Changes There are big things happening for Kroger right now. After they experienced…
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