Capabilities
WALMART LUMINATE
All suppliers will need to use Luminate Basic or invest in Luminate Charter to access their decision support data as of Q2 2024 (pushed back from original deadline of March 1st). Harvest Group is offering a standalone Luminate service offering for brands looking to get the most from their Luminate data.
Why is Walmart Luminate Support Important for Suppliers?
Merchants Use Luminate Data to Make Decisions
Suppliers with access to Luminate will be looking at the same data as merchants – gaining access to the earliest read on white space for innovation, ways to defend their portfolio, the voice of the Walmart customer, and more, while being equipped to speak the same language as their merchants.
Luminate Data Requires Increased Resources
Luminate data is significantly more complex than data previously provided to suppliers in Decision Support and will likely require brands to rethink current resources. Suppliers will need dedicated resources to leverage the full capabilities of Luminate.
How we can help.
Feeling overwhelmed by the transition to Luminate? Don’t be! We have a team of experienced Walmart analysts ready to help your brand take the complexity of Luminate data and produce actionable insights for your brand.
Luminate
Charter Support
We’ve been working in Luminate Charter data since it’s inception, helping brands strengthen their business and relationships with Walmart.
- Data Ingestion Through API Third-Party Connection
- Custom Attribution Project Support
- Channel Performance Visualization in BI Platform & Custom Reporting
- Customer Perception Survey Support & Analytics
- Replenishment & Logistics Support
Luminate
Basic Support
We are resourced to manually download and ingest Luminate data into our in-house BI platform, Ember, to provide more advanced visualization and insights.
- Data Ingestion Into BI Platform
- Data Visualization & Custom Reporting
- Data Insights & Storytelling
- Replenishment & Logistics Support
Technology That Enables
Our propriety data platform, Ember, uses multiple data sources to offer in-depth analytics reporting to tell your brand’s story at the retailer and unlock insights for growth.
- Speed to Insights
- Customizable Dashboards
- Data Connection
Meet Our Luminate Transition Leadership Team
Harvest Group Walmart experts, analysts, and strategists guiding your transition to Luminate.
Tripp Cashion
Vice President, Walmart
Heather Gwinn
Team Lead, Walmart
Jared Owen
Analytics Lead, Walmart
Andrea Villa
Analytics Lead
The transition starts now.
Ready to get the most out of your Luminate data? Reach out to start a conversation.