Part of our Client Growth Model involves aligning on goals our clients want to meet each quarter. For one of our clients, their goal was to drive increased OPD sales, reaching 10% brand POS from Online Pickup and Delivery. YTD from Walmart Week 1 (2/1) OPD sales reached 10.4% of the business. Success! But in the past 4 weeks, OPD sales doubled to 22%. Why the increase?
The Harvest Group team applied a comprehensive approach to optimizing the client’s online presence. To learn more about the process and the results for the client, download the full case study!