In October of 2023 at our annual Kroger Blueprint event in Cincinnati, we announced to our clients our intention to expand our current Kroger service model to include both Harris Teeter and Albertsons in 2024.
Earlier this week, we announced our expansion into Harris Teeter. Today, we’re proud to announce we are ready to serve our clients at Albertsons!
The pending merger between Kroger and Albertsons is a once-in-a-generation opportunity to build consistency and scale of service to two of the largest grocery chains in the world.
The model we are building incorporates the strategic direction of our retail customers and the structure critical to ensuring our clients achieve their goals.
Kroger and Albertsons will integrate in multiple phases over the next three years, with the beginning stages of this integration starting within 90 days of the close date.
We will leverage the strength of our 30-person centralized Cincinnati-based team to manage these initial functions while actively hiring a multi-functional, centralized Boise-based team to develop strategy at the Albertsons headquarter level. We also recognize the importance of strategic Regional coverage, therefore we are actively building a team of Regional Sales Managers to call on the key regions with concentrated growth opportunity for our clients.
As Kroger and Albertsons continue to integrate structure and model in the coming years, we believe our 8+ year presence serving Kroger is a strategic advantage for serving both retailers with a connected approach.
When we expand to a new retailer, we are committed to delivering connected strategy, while customizing our service model to meet unique retailer and client needs, all while maintaining the same level of excellence our clients have come to expect.
To learn more about Harvest Group’s offerings across Kroger, Albertsons, and Harris Teeter reach out to us at hello@harvestgroup.com or fill out our Contact Us form here.
About Harvest Group:
Named one of Entrepreneur Magazine’s Top Company Cultures, Forbes Small Giants and Inc.’s Best Workplaces, Harvest Group is the trusted partner for CPG brands looking to grow their business at Walmart, Sam’s Club, Kroger, Albertsons, Target, Amazon, and Costco. Our multi-functional team of retail experts leverages first-class systems and technology to fight for clients along every step of the retail journey. Harvest Group offers a connected commerce solution leading their clients with account management, digital content management, retail media management, and replenishment services.
About Albertsons:
Albertsons Companies is a leading food and drug retailer in the United States. As of December 2, 2023, the Company operated 2,271 retail food and drug stores with 1,726 pharmacies, 401 associated fuel centers, 22 dedicated distribution centers and 19 manufacturing facilities. The Company operates stores across 34 states and the District of Columbia with 24 banners including Albertsons, Safeway, Vons, Jewel-Osco, Shaw’s, Acme, Tom Thumb, Randalls, United Supermarkets, Pavilions, Star Market, Haggen, Carrs, Kings Food Markets and Balducci’s Food Lovers Market.
