Maddi Heise 0 0 BusinessDigital CommerceOmnichannel SalesRetail February 24, 2021 Brands Could Face Challenging Walmart Comps in 2021 The Effect of Increased Online Sales With the presence of COVID-19, Walmart Online Pickup and Delivery (OPD) and digital sales have…Read More
Taylor Burkhalter 0 0 BusinessRetailSponsored Ads February 17, 2021 The Top 4 Mistakes Suppliers Make with Walmart Advertising The changes announced by Walmart Connect (formerly Walmart Media Group) are pushing suppliers to significantly reconsider their Walmart…Read More
Taylor Burkhalter 0 0 BusinessRetail February 10, 2021 4 Tips for Navigating Walmart Connect Sponsored Advertising The massive growth of Walmart’s advertising ecosystem, most recently with Walmart Connect, has affirmed Harvest Group’s decision…Read More
Caitlin Kraning 0 0 BusinessRetail January 27, 2021 Walmart’s New SQEP Program: 3 Things for Suppliers to Know Brief Summary The first rollout of the Walmart SQEP program started February 1, 2021. As of this date, suppliers…Read More
Katie Ramsey 0 0 BusinessDigital CommerceOmnichannel SalesRetail November 11, 2020 3 Ways to Build Brand Content on Walmart.com What Should Brands Focus on in Terms of Content on Walmart.com? Creating a strong digital presence,…Read More
Nick Spicher 0 0 BusinessRetail November 3, 2020 What’s New at Kroger? The Main Takeaways of Kroger’s Changes There are big things happening for Kroger right now. After they experienced…Read More
Mike Harvey 0 1 BusinessRetail September 23, 2020 Customer Success Story: Achieving and Maintaining a 77% Increase in Sales during the Pandemic Managing Exponential Sales Lift During the Pandemic A Harvest Group client in a key consumables…Read More
Maddi Heise 0 0 BusinessCultureRetail September 21, 2020 How Brands Can Win Over Gen Z The Future is Gen Z Generation Z is prepping for the real world. They are ready…Read More
Brad Dawson 0 0 BusinessRetail August 27, 2020 Effective Ways to Manage Your Walmart Supply Plan During COVID-19 2020 has been the year of adaptation for CPG brands managing sales spikes and increased omnichannel sales due to changing…Read More
Rachel Majors 0 0 BusinessDigital Commerce March 19, 2020 Case Studies: Our First Walmart Sponsored Ad Campaigns with Kenshoo The new platform available for Walmart Sponsored Ads has been really exciting to navigate through…Read More